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Applications/Customer intelligence

See every customer’s full story.

An ad, a website visit, a sign-up, the app, a chat with an AI agent, an email, a purchase, a support ticket. Aether sees one person’s journey — not eight unrelated records.

■ before
CRMAnalyticsStripeAgents↓↓↓↓customer Auser 884cus_12task 91
Five systems. Five identities. Unknown relationships.
● with Aether
Jane Smith↙ ↓ ↘CRMStripe⬡ Agent↓journey───value───outcome
Five systems. One resolved Profile.
◉ The scenario

Watch eight records turn into one story.

  1. 09:01Sees an adgoogle ads
  2. 09:04Visits anonymouslyweb sdk
  3. 09:09Creates an accountweb sdk
  4. 09:15Uses the mobile appios sdk
  5. 11:43Receives an emailklaviyo
  6. 14:22Speaks with an AI agentagent
  7. 16:08Buys a productstripe
  8. 17:30Contacts supportzendesk
synthetic example
●Aether profileprf_7k2m○Google Adsclk_88f1○Web SDKanon_941○iOS SDKdev_ios_2c9○Klaviyoevt_311⬡Support agentsession_381↑Stripecus_3321○Zendesktkt_5521
Your systems know pieces of the story.7 records · 7 systems · no shared identity
360/Jane Doesynthetic
JDJane DoeVIP · Betaentity:usr_4f21a9 · San Francisco, US · GMT-7▲ risk 72
Identity and contactj••••e@example.com+1 (415) •••-••42Phantom 7xKX…9fQm
Sources and consent⌘✓ analytics ✓ marketingfresh 2h · 6 sources · tenant:sandbox
○ What the graph foundA top customer is two steps away from a flagged payment group, through an AI agent acting for her. No single tool shows this.
Recent evidence
stripe · invoice.paid · $4,2002h
⬡Mordred ↔ syn_dxb4 · 212 messages6h
⬡Ptolemy · scored app_71c · 0.821h
instagram · reel click · cmp_spring261d
hubspot · lifecycle → customer2d
✓approval · batch_0912 · Percival3d
◉ live · updated 2h ago● observed○ inferred✓ approved◉ outcome⬡ agent
In the product

Follow a customer from first click to purchase.

  1. 01Open Profiles
  2. 02Search for the customer
  3. 03Open Profile 360
  4. 04Review identity evidence
  5. 05Open Timeline
  6. 06Open Journeys
  7. 07Select acquisition journey
  8. 08Inspect touchpoints
  9. 09Open Value
  10. 10Review attribution
  11. 11Apply campaign lens
Read the guide→
The outcome

Connect your tools, and you can see:

⬡who this is
◉what happened
↔how everything relates
→what led to the outcome
⬡what my agents did
↑what value resulted
▲what I should investigate