Follow a customer to purchase
See every step a customer took, from the first ad to the sale, in one place.
- 01Open ProfilesSearch for the customer by name or email.
- 02Open Profile 360Check the match evidence to confirm these records are one person.
- 03Open TimelineRead everything they did in order: ad, visit, sign-up, app, email, agent chat, purchase.
- 04Open JourneysPick the journey that ended in the purchase.
- 05Inspect touchpointsClick any step to see where it came from.
- 06Open ValueSee which steps helped, and how much credit each got.
- 07Apply a campaign lensBring forward only the steps tied to one campaign.
◈What you’ll seeOne history instead of seven separate records, with the reason behind every match.